Google Algorithm Kya Hai (Complete Guide 2020)

Aaj mein apko sare Google Algorithm ke bare me details se bata raha hu.Google algorithm update in hindi

Agar apko Google algorithm ke bare me pata nhi hai to aapke website ko Google kabhi bhi penalty laga sakta hai.

Or aapka website ka ranking down kar sakta hai.

kabhi kabhi Google algorithm aapke website ko puri tarah se server se delete bhi kar sakta hai.

Agar aap apne website ke ranking ko hamesa improve karana chahte hai too iss Guide ko ache se follow kare.

Let’s get started…

Google Algorithm Kya Hai

Almost every month, Google aapne algorithm ko update karta hai, jiske karan bahut se website ranking down kar deti hai or kuch website ko top.

Latest Google Algorithm update ka information hamesa twitter pe share karti hai.

kis website ko top karna hai kis website ko search engine me ranking down karna hai ye sab Google algorithm pe depend karta hai.

Google Algorithm kaise kaam karte hai?

Google algorithm bahut complex system hai.
User ko best result ke liye ye data retrieve, best search result, instantly deliver karta hai.

Note: Google Algorithm 1 saal me 500–600 times algorithm change karti hai.

Per google algorithm me sab se bara algorithm (Google Panda and Google Penguin) hai.

Google Algorithm se hamesa update rahene ke liye aapko Moz website ko hamesa follow karna chahiye

All Google Algorithm List

  1. Panda 🐼
  2. Penguin 🐧
  3. Pirate ☠️
  4. Hummingbird 🐦
  5. Pigeon 🕊
  6. Mobilegeddon (Mobile Friendly) 📱
  7. RankBrain
  8. Possum 🦔
  9. Fred 💁🏽‍
  10. EMD (Extra Match Domain) 🆒

Note: Google algorithm me har month small update hota.

Per sabhi algorithm website pe bad effect nahi karte. Kuch Algorithm search result ko best karne ke liye banaye gye hai.

1. Google Panda Algorithm Kya Hai

Launch date: February 24, 2011

Reason:

  • Duplicate content
  • Plagiarism
  • Thin content
  • User-generated spam
  • Poor user experience
  • Low Quality Content
  • keyword stuffing

 

 Google panda algorithm update in hindi

How to stay safe    

1. Check for Duplicate Content

New blogger ki ye sab se bari problem hai, wo dusro ke website se content ko copy kar aapne blog me use karte hai, Google Panda Algorithm aise blog pe 100% penalty lagati hai

Post ko publish karne se pahale aap aapne pure content ko check kare kahi wo copy content to nahi hai.

Copy content agar aapke website me mil gaya aapka website kabhi top ranking me nahi aayega.

Aapke blog pe Content copy hai ya nahi ye check karne ke liye bhut se FREE TOLLS hai. Like,

Free plagiarism Tools

 

For Example: Mein kuch copy content prepostseo Tool me chek kiya.

prepostseo free duplicate content checker

Aap bhi dekh sakte hai jo content personalized (Copy content) hota hai wo RED Colour me show ho rahe hai.

Copy content ko Personalized content kaha jata hai, ise content aapke site me paya gaya, aapke blog me paya gaya  Google Panda aapke website pe penalty laga dega.

Google Panda SEO me big role hai, iske bare me hamesa aapko update rahena chahiye.

 

2.Thin content

Google Panda Algorithm thin type ke content ko kabhi rank nahi karta.

Thin Content se matlab hai “post me bahut kam content.

Aise content ko Google panda hamesa target karti hai or website ko penalty kar sakti hai. isliye ek post me kam se kam aapko 800+ words likhna chahiye.

 

3.Keyword Stuffing

“kisi ek keyword ko baar baar repeat karna keyword stuffing kehlata hai”.

Note: Aap content me kitne bhi keyword use kar sakte ho “on problem”

Per aap kisi ek keyword ko jada repet nahi kar sakte hai.

Logo ko content padhte time aisa na lage ki ye keyword ko sentence me forcefully lagaya gaya hai.

Iss type ke content ko Google Panda negative samajhta hai.

“Isliye hamesa Unique content or proper keywords likhna chahiye.”

Quality content likhne ke liye iss article ko padhe.

 

2. Google Penguin Algorithm Kya Hai

Launch date: April 24, 2012

Reason:

  • Unwanted links
  • Links coming from irrelevant sites
  • Paid links
  • Different Anchor Text

 Google Penguin algorithm update in hindi

How to stay safe

1. Paid links

Kuch blogger aapne website ke ranking ke liye khud se banklinks banane me time nahi lagate hai.

Unko lagta hai kahi bhi backlinks bana dene se unka website top ho jayega.

Uske liye log bahut baar kisi person se ya kisi company se paid Backlinks buy kar lete hai.

Google penguin update  iss type ke website ke ranking ko down kar deti hai jo log links buy kar backlink banate hai.

 

 2. Different Anchor Text

Different Anchor Text means ye, post me words kuch or likhte hai or uske piche links aise website ka hota hai jo post se related nahi hota.

For Example: Maan lijiye aapka travel ka blog hai or aap post bhi travel se related hi likhte ho.

Per jab aap post me kisi external links ko add karo jo travel se related nahi hai to ye aapke Blog ke liye acha nahi hai.

Google penguin iss type ke link ko find karta hai agar uske rule ko follow nhi kiya gaya aapke website ka ranking down ho jayega.

 

3. Excessive Links

Aksar new blogger ek din me hi bahut sare website pe aapna links add karna suru kar dete hai.

“Mein bhi suru me seoandinfo.com pe backlinks banane ke liye ek din me 30-50 backlinks banane laga tha”, ye mera sabse badi galti tha.😋

Google penguin aise website ke ranking ko down kar sakti hai.

Note: “Ek din me bas 10-15 backlinks banana chahiye”.

 

4. Links coming from topically irrelevant sites

Backlinks banane time uss website ko target banaye jo apke post ke topic se related ho.

Or jis site pe backlinks banaye uss site ki quality ko check kar le, uss website ki Alexa rank, Google ranking check  kar le.

Blogging me aise bahut se rule hai jisse follow karna bahut jaruri hai.

Blogging ke mistake ko aap yaha se details me information jaan sakte hai.

 

3. Google Pirate Algorithm Kya Hai

Launch date: August 08, 2012

Reason:

  • Pirated content
  • Copyright infringement reports

 Google Pirate Algorithm update in hindi

How to stay safe

Google Pirate Algorithm me ye bataya gaya hai ki aap kisi dusare ke product ko apne website ya blog pe nahi sell kar sakte or na hi apne website pe load kar sakte.

Aap iss type ke topic pe website nahi bana sakte hai.

  • Song
  • Movie and Serials Download Blog
  • Software Download Blog
  • Book sell
  • Books
  • Premium theme sell

 

Agar aap iss topic pe blog banaye aapko Google AdSense kabhi approve nhi dega.

Inn sab topic pe wahi blog banate hai jo Movies, serial, software company se copyright ka permission liye hote hai.

Aap bhi dekhe honge aise site ko government server se delete kar deti hai.

Like, Torrent website.

illegal website ke domain ko aksar government delete kar deti hai.

Aise website ko ye Google pirate algorithm hamesa target karta hai.

 

4. Google Hummingbird Algorithm Kya Hai

Launch date: August 22, 2013

Reason:

  • Precise and Fast result

Google Hummingbird algorithm update in hindi

How to stay safe

Google Hummingbird Algorithm user ko best result dene ke liye banaya gaya hai.

Hummingbird se matlab hai “precise and fast.”

Ye aapke website ko koi penalty nahi karti, Google Hummingbird user ko sab se best result ko show karti hai.

Jo website SEO ke sare rules ko follow kare or uska content unique or high quality content ho uss type ke website ko ye 1st position pe rank karta hai.

 

5. Google Pigeon Algorithm Kya Hai

Launch date: July 24, 2014

Reason:

  • Improper setup of a Google My Business page
  • NAP inconsistency
  • Citations in local directories

Google pigeon update in hindi

How to stay safe

Google Pigeon Algorithm “accurate local search result” ke liye banaya gaya hai.

Means,

Google pigeon “Google maps” ke through laya gaya hai.

Agar aapka koi business website hai to aap Google Business me apna website jarur submit kare.

Google business se aapke business ka local Google me show hoga or user ke liye aapka right or proper location ke bare me pata lagane, jisse unko aapse connect home me aasani hogi.

Google Business

For example: Agar aapka koi restaurant, hotel, services provider business website,  hai too aap apne website ko Google map me location jarur add kare

 

 

6. Mobilegeddon Algorithm (Mobile Friendly)

Launch date: April 21, 2015

Reason:

  • Mobile version page
  • Improper viewport configuration
  • Illegible content

Google mobile friendly algorithm update in hindi

How to stay safe

Mobilegeddon algorithm Mobile friendly website ke liye banaya gaya hai.

Website ko Mobile me sahi tarike se set karne ke liye Mobile Friendly algorithm ko laya gaya hai.

Jo website Mobile friendly nahi hote, aise website ko target kiya gaya or uske ranking position down kar diya gaya.

Internet pe aaj bhi aise bahut website hai jo mobile me support nahi karte hai, wo desktop version me open hote hai.

mobile friendly test

Agar aapka website mobile friendly hai ya nahi Mobile-Friendly Test se kar sakte hai.

mobile friendly website test

Mein iss tool se Seoandinfo.com ko test kiya, aap bhi dekh sakte hai sare design mobile me adjust ho jata hai.

Note: Agar aapka website “WordPress ya Bootstrap” pe hai to koi tension ki baat nahi, wo sab 100% mobile friendly honge.

 

7. Google RankBrain Algorithm

Launch date: October 26, 2015

Reason:

  • query-specific relevance features
  • Poor user experience

 Google Rankbrain algorithm update in hindi

How to stay safe

Google RankRrain ke bare me aapko details me janana bahut jaruri hai.

Google says,RankBrain is Third most important Ranking Factor.

RankBrain machine learning artificial intelligence system hai.

Artificial intelligence kya hai?

Jab computer human ki tarah khud apna decision lene lage or khud apne problem ka solution nikal le usse artificial intelligence bolte hai.

Jaise ki Transformer movies ke robots totally artificial intelligence per based movies hai.

RankBrain Search queries ko refine karne me help karti hai, means user ko sab se best result show karta hai.

Search Engine se aane wale organic traffic jab aapke website ko pron karte hai to RankBrian aapke website ka ranking increase karne me help karta hai.

Jitna jada organic traffic aapke website ko use karega utna jald apka website rank up hoga.

Google ke sare rules or sahi tarike se website optimized karne pe hi oganice traffic aati hai.

Note: RankBrain organic traffic pe depend karta hai, social media se aane wale traffic se nahi.

 

8. Google Possum Algorithm

Launch date: September 1, 2016

Reason:

  • Sharing a physical address with a similar business
  • Competitors whose business address is closer to the searcher’s location

 Google possum algorithm update in hindi

How to stay safe       

Google Possum Algorithm  me ye bataya gaya hai ki “website ko aapne country or apne city me list karna chahiye.

Local list me submit karane se waha ke user ko apke services ke bare me pata chalta hai or wo aapse contact karte hai jisse website ki traffic increase hoti hai.

Blog ke liye rule nahi hai per jo business website hote hai uske liye 100% submit karna bahut jaruri hai.

For example:  Agar aapka business website hai, like “software company”, to usme local keyword ka bhi use karna chahiye.

Suppose agar kisi ka delhi me “software company” hai to usse local keyword bhi usse karna chaiye like, “Software company in delhi”.

Yaha “delhi” words se ye pata chalta hai ki Company local hai or waha ke local user ko company ke bare me jada information milaga.

 

9. Google Fred Algorithm

Launch date: March 9, 2017

Reason:

  • Low-value
  • Ad-centered content
  • Aggressive affiliate setups
  • Ads centered content
  • Aggressive monetization

Google Fred Algorithm update in hindi

How to stay safe

Google Fred Algorithm “monetization” pe depend hai.

Google Fred ka ye rule hai ki, Agar koi website se paise kamane ke liye had se jada advertisement (ads) use kiya hai to uss type ke website pe penalty lag sakta hai.

In other words,

Aise website jo user ke information ko dhayan me nahi bas paise Kamane ke motive se banaya gaya ho aise site ko “Google Fred” rank low kar deta hai.

User ko aisa na lage ki site me bas ads se bhara hai or content bahut kam hai.

Note:

  • Blog me low value content nahi hona chahiye.
  • AdSense ka jada ads nahi hoga nahi.
  • Affiliate marketing ka bhi jada ads nahi hona chahiye.
  • post me (800 – 1000+) words likhna chahiye.
  • Long content se apka bounce rate bhi kam hota hai.

 

Google AdSense Disable se bachne ke liya ye artile aapke liye best hai.

 

10. Google EMD Domain (Exact-Match Domains)

Launch date: September 10, 2012

Reason:

  • EMD Domain Penalty

Exact Match Domain Algorithm update in hindi

How to stay safe

EMD (Extra Match Domain) ke bare me knowledge na hone ke karan aaj bahut se website pe Penalty laga chuka hai.

Isse safe rahane ke liye aapko domain ke bare me details se janana bahut jaruri hai.

What is EMD?

EMD algorithm me ye bataya gaya hai ki aap kisi dusre website se milta julta domain buy nahi kar sakte hai.

Bahut se log popular website se milta hua domain buy kar lete hai, unko lagta uske website pe bhi traffic aane lagega.

Exact match domain examples: Suppose koi popular website hai abc.com

Agar aap  “abc.in”, “abc.net”, “abcd.com”, “abc1.com” aise domain buy kiye Google algorithm aapke domian pe penalty laga sakata hai.

“Agar EMD domain ko buy kar liye, aapka website kabhi top position me nahi aayega.”

Jab bhi domain buy kare sab se pahale pata kar le usse same type ka domain to nahi, uske baad hi domain choose kare.

Note: Domain buy karte time tin batoo ko dhayan me rakhna chahiye.

  • Short domain (15 character se kam ho)
  • Domain me 1 keyword ho
  • Domain me number nahi ho

 

 

Google Algorithm important points

Ye Google Algorithm hamesa update hota hai, aapko hamesa Google Algorithm update ka news pata karna chahiye.

Google aapna Algorithm update ka information twitter se publish karti hai.

Searchengineland se bhi aap google algorithm update se ho sakte hai.

Google Algorithm update kya hai article kaisa laga, Comment box me jarur bataye.

Agar aapko Google Algorithm ke bare me koi bhi doubt hai hamse jarur share kare.

 

20 Comments

Add a Comment

Your email address will not be published. Required fields are marked *

14 Shares